My thoughts on the experience: I don’t really have any new thoughts. Tony, Kristina and I all managed, without a lot of discussion about it, to focus on different aspects of the subject. I was somewhat frustrated by the fact that the Sephora tooth-whitening video I selected wouldn’t run–but as Kathy pointed out, the very fact that it didn’t work was relevant to Sephora’s online credibility. Overall, it was an easy presentation to give and an easy topic to tease out additional material on.
Advertisement
